6 Essential Lessons from Tech Leaders that Drive Business Success

Sertis
4 min readSep 24, 2024

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Every invention, innovation, and achievement throughout history has been made possible by visionary individuals who had the courage to initiate something new. These successes have sparked inspiration and provided valuable lessons for future generations, enabling them to build on these achievements and continue improving their businesses and the world.

Today, Sertis invites everyone to learn from the experiences and accomplishments of tech leaders who have created groundbreaking innovations that have not only changed the world but also played a crucial role in driving modern businesses. Let’s delve into the essential lessons from these great leaders’ experiences that will ignite success in the tech industry.

1. Great things in business are never done by one person. They’re done by a team of people.

Steve Jobs, the renowned tech leader behind one of the most successful companies in history, Apple, believed that collaboration is key to success. It is the leader’s responsibility to promote teamwork, encourage diverse perspectives, and leverage the unique abilities of team members. Through collaboration, we can create innovations, solve challenging problems, and grow further together.

2. Your most unhappy customers are your greatest source of learning.

Bill Gates, the founder of Microsoft, emphasized that learning from problems is crucial for business growth, especially in the tech industry. Leaders must be ready to analyze issues, gather data, and find solutions. Recovering from failures and moving forward gracefully is a hallmark of success.

3. The biggest risk is not taking any risk. In a world that’s changing really quickly, the only strategy that is guaranteed to fail is not taking risks.

Mark Zuckerberg, the leader of Facebook (now Meta), taught that in a rapidly changing world driven by innovation, those who are unwilling to take risks and experiment will never create anything new. The greatest risk is remaining stagnant while the world moves forward. We must embrace uncertainty and make informed decisions to be ready to take risks for greater success.

4. Learn how to give 100% focus.

This lesson comes from Windy Nicholson, Executive Vice President of Salesforce, a leading global software provider. Nicholson was tasked with solving a revenue loss problem within 30 days, during which she focused entirely on the task. This intense focus enabled her to resolve the issue and recover past losses of around $12 million in just 27 days.

5. The best way to predict the future is to invent it.

Alan Kay, a famous computer scientist who pioneered object-oriented programming, emphasized the importance of vision, foresight, and the courage to innovate. Leaders, especially in tech, should be willing to think outside the box and constantly encourage experimentation to drive innovations.

6. The most powerful technologies are the ones that empower others.

Jensen Huang, CEO of Nvidia, the leading GPU chip manufacturer that fueled the AI boom, expressed that the most impactful technologies are those that empower others. This philosophy underpins Nvidia’s success, which aims to create technologies that not only generate profits and drive company growth but also transform the world and enable other technologies to thrive, as seen with AI today.

At Sertis, we value vision, innovation, and the commitment to develop and grow in the tech world, creating new innovations that lead businesses to success.

Learn more about us at: https://www.sertiscorp.com/

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